Beating Ebay

 This article is written for the enterprises, which want to do similar business.

  Many Websites have copied the functions of auction as Ebay but fail finally. In the eyes of media, it is a myth and cannot be beaten. However, in the eyes of CE, Ebay is just a rough and outdated Website. In fact, beating Ebay is possible.

  You have to do the following things:

1.Shopping Center
Ebay is not a real shopping center. It is just a auction center of trash at the beginning.
Therefore, it has many disadvantages. Nowadays, many customers do not like auction at all because of inefficiency.  It wastes much time and the prices are not transparent. Customers requires online shopping centers, which provides high value products. Besides, they can haggle freely with sellers. Finally, they need to buy products with high efficiency. Your Website should specially provide this functions and services. 

2.Contact freely
Ebay looks like a agent which hide the contact information between sellers and buyers. As a result, many questions cannot be answered immediately. Buyers have to wait for several days. You should let the sellers and buyers contact each other freely. For example, you can directly write down the MSN of sellers on your Website.

3.Fee of Selling
The fee for sellers on Ebay is not depended on the selling. Sellers have to pay even they sell nothing. The fee on Ebay is the displaying fee. It is quite cruel. You should only charge the sellers according to their successful selling. Displaying products on your Website should be totally free.

4.Seller Guarantee
Ebay has no security control at all. This Website is full of frauds. As a result, many buyers severely rely on Power Sellers, whose prices are higher than others. Power Sellers also hurt many new sellers. New sellers can hardly sell products under the shadows of  Power Sellers. You have to verify each sellers and forever reject them once they have fraud behaviors. Besides, you guarantee to compensate all the lost for buyers. Then, buyers on your Website can buy any product without anxiety and do not severely rely on  Power Sellers.


5.Payment Control 
Many swindlers on Ebay use credit cards to pay first and then urge sellers to send the products through express delivery. However, after sending products, they immediately ask their banks reject to pay finally and return the money. Banks always serve for swindlers and will do so. Therefore, you have to control the payment. For example, the all the cash will be sent to you instead of sellers. You store the cash temporary. After the buyers receive the products, you give the cash to the sellers. Besides, buyers cannot get back the money if they receive the products and the products are good. 

6.Admit Feat
Many sellers have sold products on Ebay for several years. They have accumulated many rewords from Ebay. For example, they have become Power Sellers. Then, you admit their previous works and directly allow them to become  Super Sellers or other premium sellers on your Website, after they become your sellers.


Online buyers need other choices except for Ebay. Still, you have the chance to compete with Ebay and make enough money. Definitely, you cannot beat Ebay from scale. However, you can beat Ebay through the high security and efficiency. For many individual sellers, they do not just want to sell products only on Ebay.  They will add or change to your Website. Anyway, they never mind getting more and more buyers.